Counter open · Mon–Sat 6am–6pm
24/7 dispatch · (661) 555-0162
4 yards · Bakersfield · Taft · Coalinga · Lost Hills
Open trade account
// About Kern Oilfield Supply Co.

One family.
One counter.
Sixty-four years
on Buck Owens Blvd.

Hank Marsh opened a parts window in 1962 with a phone, a stack of catalog binders, and a Ford F-100. His son ran the place through the boom and the bust. His grandson Walt runs it today. Same building. Same phone number. New SKU system.

// Founded
1962· Hank
// Generation
3rd· Marsh
// SKUs in catalog
50,892+
// Yards in Kern Co.
4YDS
// Active accounts
412CO.
// Tickets in '25
18.4KPULLED
Original yard, 1962. Walt's grandfather Hank Marsh, his '54 Ford pickup, and a hand-painted sign.
// The Marsh family business

A counter is just a counter. The people behind it are why operators keep calling.

Hank Marsh came home from Korea in 1953, drove rig trucks for Standard Oil out of Taft for nine years, and in 1962 split off to start his own thing. His brother Walt had a parts business in Long Beach selling to refineries; Hank's idea was the same, but for the upstream side. For the operators turning bits, pulling tubing, watching gauges.

He started with a leased Quonset hut on Buck Owens Boulevard, a phone, a Ford pickup, and a catalog binder he'd hand-typed. Word got around. Within five years he had the building next door and his first will-call clerk.

"Hank's rule was, if a man drove out here at 5am, he didn't leave without his parts. Even if it meant my dad and I were the ones loading the truck." Marcus Marsh · 3rd generation · Freight & logistics

Hank's son Daniel took over in 1989. Built out the Taft and Coalinga yards in '94 and '01. Daniel's son Walt grew up in the parts room. He paid his way through Bakersfield College pulling tickets, came back full-time in 2013, and took the GM seat in 2021.

The catalog has 50,000+ SKUs now. The inventory is on a real-time feed across all four yards. The counter still opens at 6.

64 yrs
// Continuous family ownership
$0
// Investor / PE involvement
412
// Active trade accounts (2026)
96.4%
// Same-day will-call fill rate
// Timeline

Sixty-four years on the counter, a marker every decade.

Founded April 1962
Bakersfield, California
1962 · Founding
Hank Marsh opens a parts window on Buck Owens Blvd.
Quonset hut, hand-typed catalog, one phone line, one F-100. First customer: Western Operating Co., a three-man outfit running stripper wells north of Taft. They bought two crossover subs and a box of pin protectors.
1967
Hank buys the building next door, doubles the counter.
First will-call clerk hired. Catalog hits 1,200 SKUs. Hank adds rental inventory: first three pumps and a light plant.
1973
12 acres on Buck Owens; new outdoor yard.
Buys the lot behind the original building from Buck Owens himself. Outdoor pipe rack, frac tank storage, two will-call lanes. Still the flagship today.
1989 · Generation 2
Daniel Marsh takes over. Hank retires to Pismo.
Daniel had worked the counter since age 14. Inherits 4,800 SKUs and 38 accounts. First computerized inventory system installed in 1991.
1994
Taft yard opens.
Six acres on Kern St. Built specifically to serve the Belridge and Cymric heavy-oil fields. Daniel hires Frank Olvera (still counter manager today, 31 years in).
2001
Coalinga yard opens.
Five acres at 12 Polk Ave. Opens to support the West Side operators after the '99–'00 price rebound. First yard outside Kern County.
2009
Real-time inventory feed across all three yards.
Counter staff can pull from any yard with a single ticket. Daily transfer truck loop established. SKU count crosses 25,000.
2021 · Generation 3
Walt Marsh takes the GM seat. Daniel becomes Chairman.
Walt grew up pulling tickets after school. Bakersfield College, BS Business. Came back full-time 2013. His brother Marcus runs freight & logistics.
2023
Lost Hills satellite opens.
Two-acre transfer hub at 25640 Hwy 33. Cuts response time to Belridge North in half. Daily transfer truck loop now runs all four yards.
2026
Catalog Vol. 64 · 50,892 SKUs · 412 active trade accounts.
Same family. Same counter. Same phone number Hank put on his first business card. Walt's daughter Maddie, age 12, has already done her first day on the will-call lane.
// The Marsh family · Operators

Three Marsh generations. One counter.

All photos & bios
on file at Bakersfield HQ
// Gen 1 · 1962–1989
Hank Marsh
Founder · Retired 1989
Korean War vet, drove rig trucks for Standard Oil out of Taft for 9 years before opening the counter in 1962. Built the original yard with his brother Walt. Still drops in once a month at 87.
1953–1962 · Standard Oil rig truck
1962–1989 · Kern Oilfield Supply
// Gen 2 · 1989–2021
Daniel Marsh
Chairman · GM 1989–2021
Took over from Hank in '89, opened Taft (1994) and Coalinga (2001), installed the first real-time inventory system in '09. Stepped back to Chairman in 2021. Still runs Q1 finance review.
32 years at the counter as GM
// Gen 3 · 2021–present
Walter "Walt" Marsh
General Manager · 3rd Gen
Pulled his first ticket at age 11. Bakersfield College BS Business, 2012. Counter staff, parts buyer, sales, then GM. Opened Lost Hills yard in 2023. Lives 4 miles from the flagship.
13 years on the counter
// Gen 3 · 2018–present
Marcus Marsh
VP Logistics & Freight
Walt's younger brother. CDL Class A at 19, ran transfer trucks before taking over the freight desk in 2018. Built the cross-yard transfer loop and the in-house dispatch system.
8 years on the loop
// Counter Mgr · 31 yrs
Frank Olvera
Counter Manager · Taft
Hired by Daniel in 1994 the week the Taft yard opened. Knows every SKU prefix by heart. Has trained every Taft counter clerk for 31 years. Family by anything but blood.
1994–now · Taft counter
// Gen 4 · TBD
Madeline "Maddie" Marsh
Age 12 · Saturday will-call clerk
Walt's oldest. Did her first Saturday on the will-call lane summer 2025. Pulled a complete frac tank ticket without help. Currently more interested in soccer. Time will tell.
2025– · First Saturday shift logged
// How We Run the Counter

Five rules Hank left on the wall in 1962.

Still in the original frame
Above the Bakersfield will-call lane
// HOUSE RULES · Posted April 1962 · Still in force In Force
RULE 01 If a man drives here at 5am, he doesn't leave without his parts. ● Active
RULE 02 Counter price is the price. We do not nickel-and-dime per ticket. ● Active
RULE 03 If we don't have it, we say so. Then we find it inside the hour. ● Active
RULE 04 Tagged, photographed, condition-noted. No exceptions. ● Active
RULE 05 Walking customers come before phone calls. Phone calls before paperwork. ● Active
// Drop By the Counter

Want to meet Walt? Drive up Buck Owens. Coffee is on the counter most mornings.

Or call. Walk-ins welcome any morning Mon–Sat, 6am–6pm. We'll show you the catalog, the yard, and the rules on the wall.

(661) 555-0162 // Walt Marsh, GM · direct
Browse Catalog →

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